®Connect every service request, site visit, and maintenance renewal in one place.
A CRM configured for installation, repair, and maintenance businesses: track customer assets, service tickets, technician assignments, site visits, and annual maintenance contracts so nothing is missed and renewals are never forgotten.
No pressure. A demo walks you through the workflow configured for your industry.
Who it is for
- Equipment installation businesses
- Repair and maintenance companies
- Service providers managing site visits
- Companies selling annual maintenance contracts
Built on Nowgray's CRM foundation and configured for field service and maintenance contracts. Customer, asset, ticket, and AMC-renewal workflows are set up to your service process. Live technician tracking, route optimisation, and dedicated mobile apps are not part of the base solution and would be a custom scope confirmed with you first.
What is a Field Service and AMC CRM?
A Field Service and AMC CRM helps installation, repair, and maintenance businesses manage customer and asset records, service requests and tickets, technician assignments, site visits, and annual maintenance contracts with renewal reminders. Nowgray delivers it as a configurable solution so service requests, field visits, and recurring maintenance relationships stay connected in one system.
Where field service & amc crm deals and jobs actually leak.
Service tickets go unassigned
A customer reports a fault and it sits unassigned, or two people think someone else is handling it, until the customer calls again, annoyed.
Overdue visits nobody flagged
Promised maintenance visits and callbacks slip because there is no single list of what is due and who owns it.
AMC renewals quietly lapse
Annual maintenance contracts expire without anyone noticing, so recurring revenue leaks and coverage gaps appear.
No history at the site
When a technician reaches a site, past tickets, the asset, and warranty status are not at hand, so the same ground gets covered again.
One flow, start to finish.
- 1
Log the request
A service request or complaint is logged against the customer and the specific asset, with its priority and type.
- 2
Assign the ticket
The ticket is assigned to a technician or team, with the site, the history, and what is in scope.
- 3
Complete the visit
The site visit and job outcome are recorded against the ticket: what was done, parts used, and status.
- 4
Maintain and renew
AMC contracts track coverage and due visits, and renewal reminders fire before a contract lapses.
What the solution does.
Capabilities tagged Configurable or Custom are set up to your process rather than shipped fixed, so the page is clear about what is out-of-the-system and what we build.
Customer & asset records
Every customer and the specific equipment or asset you service, with its history in one place.
Service request & ticket tracking
Log requests, set priority and type, and track each ticket from open to closed.
Technician assignment
Assign tickets to technicians or teams and see who owns what. Scheduling views are configured to your dispatch process.
Site visit & job records
Record visits, work done, parts, and completion against the ticket, so the history is always there next time.
Warranty & AMC management
Track warranty status and annual maintenance contracts: coverage, due visits, and scope per customer.
Renewal reminders
Reminders before an AMC expires, so renewals are proactive and coverage does not lapse.
How different teams use it.
Equipment installer with warranties
A business that installs equipment logs each unit as an asset, tracks its warranty, and turns warranty expiry into an AMC conversation.
Multi-technician service desk
A repair company receives requests through the day, assigns them to the right technician, and sees which tickets are open, overdue, or done.
AMC-driven recurring revenue
A maintenance provider manages hundreds of contracts, the visits each one is due, and the renewals coming up, so revenue is protected.
The view an owner checks.
The point of structured data is the reports that come out of it. These are the ones the solution is built to surface.
- Open and overdue tickets
What is unassigned, in progress, or past due, so nothing is quietly dropped.
- AMC and renewal pipeline
Contracts active, due for a visit, and coming up for renewal, with value at stake.
- Technician workload and completion
Tickets per technician and completion rates, to balance load and spot bottlenecks.
- Asset and warranty status
Which assets are under warranty or AMC, and which are coverage gaps to win back.
Ready-made, configurable, or custom.
We are clear about which applies to this solution, so there are no surprises later.
The usual starting point: customer, asset, ticket, assignment, and AMC-renewal workflows configured to your service process on the CRM foundation.
When you need a technician mobile app, live location tracking, automated scheduling, or integration with your accounting or IoT systems, these are built as a confirmed custom scope.
There is no fixed shrink-wrapped edition. Service processes differ enough that every rollout is configured to how your team dispatches and maintains.
Why a specialized CRM, not a generic one.
| Dimension | Specialized Field Service & AMC CRM | Generic CRM |
|---|---|---|
| Assets & warranties | Tracked per customer and unit | No native asset concept |
| AMC renewals | Contracts with renewal reminders | Manual spreadsheet chasing |
| Service tickets | Assigned, tracked, closed with history | Generic tasks or email threads |
| Fit to dispatch | Configured to your process | Forced into a sales pipeline |
Questions buyers ask.
- Equipment installation businesses, repair and maintenance companies, and any service provider that manages site visits and sells annual maintenance contracts (AMCs).
- It is a configurable solution built on Nowgray's CRM foundation. Customer, asset, ticket, and AMC-renewal workflows are configured to your service process. It is not sold as a fixed shrink-wrapped product.
- Live GPS tracking, route optimisation, and a dedicated technician mobile app are not part of the base solution. They can be built as a custom scope, which we confirm as feasible with you before committing. We do not claim them as out-of-the-box features.
- It tracks AMC contracts and raises renewal reminders before they lapse. Whether reminders go by email, WhatsApp, or a task list is configured to your workflow.
- Yes. We migrate your customers, assets, and contracts from spreadsheets or your current system as part of onboarding.
- Book a demo to see the service and AMC workflow, then we scope pricing against your team size and requirements. Pricing depends on configuration, so we quote after understanding your needs.
Who is this CRM suitable for?
Is it ready-made or configurable?
Does it include live technician tracking or a mobile app?
Can it handle AMC renewals automatically?
Can we migrate our existing contracts and customers?
How do we see it and what does it cost?
Discuss your field service and AMC workflow with Nowgray.
Tell us how your team sells and delivers today. We will show the workflow configured for you and scope what a rollout would involve, with no obligation.